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Another Sweetwater board meeting mired in disagreement

In our efforts to bring greater exposure to this story, I recommend that it be cast as "community-wide efforts to expose and rid our community of a cartel of corrupt officials, their equally corrupt CEO, and those who would bribe them to obtain lucrative construction contracts for public schools". That is our story in a nutshell. Please do not succomb to well-meaning, but also opportunistic efforts, of union officials to co-opt the story and the issue for their benefit. The only evil corporate interests here are those who would bribe our public officials and those who play into the willing hands of the CEO, those who will 'pay to play' on the public's dollar. Certainly, our teachers are being abused, and our students shortchanged, by the corrupt CEO and the corrupt board...no one denies that. However, the teachers are only one group of those whose rights and interests are being violated. Actually, it is our students who have been harmed the most! We have citizens who are stepping up to the plate to challenge the status quo, and they come from all walks of life. Our issue, and our efforts, include all varieties of stakeholders. It is too easy to fall into the 'union vs. corporate' polarization and in this case, it just is not so. Sweetwater's mess is public stakeholders....ALL of us...as David, vs. the Golliath of the indicted and self-serving public officials and the bully they hire. We need to keep the message simple if we hope to grab a wider audience.
— April 21, 2013 8:15 p.m.

Another Sweetwater board meeting mired in disagreement

Thanks BBQ... You have been doing a great job to get the district in gear to answer the questions we have been asking for such a long time. Following other educational institutions' best practices, the District should be sending out/posting electronic messages, via Facebook and Twitter at a minimum. They should also be using systems such as 'constant contact' or 'mail chimp' to reach their stakeholders. At a bare minimum, it should be posted on the District's site, not just merely on board members' calendars. Doesn't each school have a school site committee, composed of parents and community? I would hope the district has a way to communicate regularly with those folks, at a minimum. The district also has an in-house communications person, I believe. What is that person doing to spread the word? Why weren't the sessions announced at the last board meeting, or did president Cartmill 'forget' in his haste to end the meeting and avoid any more embarrassing questions for Ed? Perhaps the district's communications personnel can do a better, more comprehensive job, of informing their stakeholders about any upcoming sessions planned for May. Unfortunately, the print media outlets have become nothing more than 'shoppers' that it is difficult to disseminate anything that way anymore. Nevertheless, the district's communication person should send releases about such events to the UT, Star News, La Prensa, the Reader, etc.,. as well as the electronic communications strategies mentioned above..that is their job. It ought not to be up to you to do it for the district! Thank YOU for all you are doing in this effort.
— April 18, 2013 11:37 a.m.

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