Anchor ads are not supported on this page.

4S Ranch Allied Gardens Alpine Baja Balboa Park Bankers Hill Barrio Logan Bay Ho Bay Park Black Mountain Ranch Blossom Valley Bonita Bonsall Borrego Springs Boulevard Campo Cardiff-by-the-Sea Carlsbad Carmel Mountain Carmel Valley Chollas View Chula Vista City College City Heights Clairemont College Area Coronado CSU San Marcos Cuyamaca College Del Cerro Del Mar Descanso Downtown San Diego Eastlake East Village El Cajon Emerald Hills Encanto Encinitas Escondido Fallbrook Fletcher Hills Golden Hill Grant Hill Grantville Grossmont College Guatay Harbor Island Hillcrest Imperial Beach Imperial Valley Jacumba Jamacha-Lomita Jamul Julian Kearny Mesa Kensington La Jolla Lakeside La Mesa Lemon Grove Leucadia Liberty Station Lincoln Acres Lincoln Park Linda Vista Little Italy Logan Heights Mesa College Midway District MiraCosta College Miramar Miramar College Mira Mesa Mission Beach Mission Hills Mission Valley Mountain View Mount Hope Mount Laguna National City Nestor Normal Heights North Park Oak Park Ocean Beach Oceanside Old Town Otay Mesa Pacific Beach Pala Palomar College Palomar Mountain Paradise Hills Pauma Valley Pine Valley Point Loma Point Loma Nazarene Potrero Poway Rainbow Ramona Rancho Bernardo Rancho Penasquitos Rancho San Diego Rancho Santa Fe Rolando San Carlos San Marcos San Onofre Santa Ysabel Santee San Ysidro Scripps Ranch SDSU Serra Mesa Shelltown Shelter Island Sherman Heights Skyline Solana Beach Sorrento Valley Southcrest South Park Southwestern College Spring Valley Stockton Talmadge Temecula Tierrasanta Tijuana UCSD University City University Heights USD Valencia Park Valley Center Vista Warner Springs

Coronado Brewing Company backs borderland beers

Ryan Brooks gets bosses' blessing (and bucks) to start the SouthNorte wort

A new San Diego beer brand celebrating the city's borderland status
A new San Diego beer brand celebrating the city's borderland status

World Beer Cup champion brewer Ryan Brooks has stepped down as brewmaster of Coronado Brewing Company — though for the moment he'll remain in the building.

Place

Coronado Brewing Company

170 Orange Avenue, Coronado

Brooks left his position to start a new brewery dubbed SouthNorte Beer Co. However, while he will now serve as brewmaster in his own company, he does so with the implicit blessing of Coronado founders Ron and Rick Chapman. Coronado Brewing is listed as an investor of SouthNorte, and Brooks will begin producing beers for the new venture at Coronado's production brewery in anticipation of a summer launch.

Sponsored
Sponsored

This will remain the case until the fledgling business establishes its own location — a rep for the brewing company said, "SouthNorte is still looking to secure a future site for the brewery" but declined to specify where in San Diego that might be, nor whether the search might include Mexico.

It's not an unprecedented move in San Diego craft beer. Eleven years ago, Pizza Port founders Vince and Gina Marsaglia invested in a partnership with Pizza Port brewer Tomme Arthur to launch new brands Port Brewing and The Lost Abbey.

A press release announcing Brooks’s and Coronado's new venture states, "The brand identifies with the areas of Southern California and Northern Mexico, and was born from the border culture and mutual influences each region has on the other."

Brooks has been active for years engaging with Baja California brewers, sharing both resources and advice, and his statement in the press release suggests he plans to adopt Mexican influences in his beer. “The more time I spent in Mexico with my family the more inspired by and attached to the Mexican culture I became.... With SouthNorte, I want to share my love of that culture and transport the U.S. craft beer drinker by letting them experience the vibrant and unique flavors of Mexico wherever they are.”

The creation of SouthNorte comes at a time when Mexican imports comprise the fastest-growing segment within the entire U.S. beer market, and the craft-beer industry is seen as turning its attention to attracting Latino beer drinkers via marketing and/or the support of Latino-owned breweries.

A rep for SouthNorte declined to respond as to whether there were immediate plans to distribute the beer south of the border. The press release stated, "Distribution for SouthNorte will initially focus on the San Diego market, with plans for organic growth throughout Southern California and eventually other relevant markets."

Coronado Brewing has not yet named a new brewmaster to replace Brooks and will begin the search for one in coming weeks.

The latest copy of the Reader

Please enjoy this clickable Reader flipbook. Linked text and ads are flash-highlighted in blue for your convenience. To enhance your viewing, please open full screen mode by clicking the icon on the far right of the black flipbook toolbar.

Here's something you might be interested in.
Submit a free classified
or view all
Previous article

Tigers In Cairo owes its existence to Craigslist

But it owes its name to a Cure tune and a tattoo
Next Article

Syrian treat maker Hakmi Sweets makes Dubai chocolate bars

Look for the counter shop inside a Mediterranean grill in El Cajon
A new San Diego beer brand celebrating the city's borderland status
A new San Diego beer brand celebrating the city's borderland status

World Beer Cup champion brewer Ryan Brooks has stepped down as brewmaster of Coronado Brewing Company — though for the moment he'll remain in the building.

Place

Coronado Brewing Company

170 Orange Avenue, Coronado

Brooks left his position to start a new brewery dubbed SouthNorte Beer Co. However, while he will now serve as brewmaster in his own company, he does so with the implicit blessing of Coronado founders Ron and Rick Chapman. Coronado Brewing is listed as an investor of SouthNorte, and Brooks will begin producing beers for the new venture at Coronado's production brewery in anticipation of a summer launch.

Sponsored
Sponsored

This will remain the case until the fledgling business establishes its own location — a rep for the brewing company said, "SouthNorte is still looking to secure a future site for the brewery" but declined to specify where in San Diego that might be, nor whether the search might include Mexico.

It's not an unprecedented move in San Diego craft beer. Eleven years ago, Pizza Port founders Vince and Gina Marsaglia invested in a partnership with Pizza Port brewer Tomme Arthur to launch new brands Port Brewing and The Lost Abbey.

A press release announcing Brooks’s and Coronado's new venture states, "The brand identifies with the areas of Southern California and Northern Mexico, and was born from the border culture and mutual influences each region has on the other."

Brooks has been active for years engaging with Baja California brewers, sharing both resources and advice, and his statement in the press release suggests he plans to adopt Mexican influences in his beer. “The more time I spent in Mexico with my family the more inspired by and attached to the Mexican culture I became.... With SouthNorte, I want to share my love of that culture and transport the U.S. craft beer drinker by letting them experience the vibrant and unique flavors of Mexico wherever they are.”

The creation of SouthNorte comes at a time when Mexican imports comprise the fastest-growing segment within the entire U.S. beer market, and the craft-beer industry is seen as turning its attention to attracting Latino beer drinkers via marketing and/or the support of Latino-owned breweries.

A rep for SouthNorte declined to respond as to whether there were immediate plans to distribute the beer south of the border. The press release stated, "Distribution for SouthNorte will initially focus on the San Diego market, with plans for organic growth throughout Southern California and eventually other relevant markets."

Coronado Brewing has not yet named a new brewmaster to replace Brooks and will begin the search for one in coming weeks.

Comments
Sponsored

The latest copy of the Reader

Please enjoy this clickable Reader flipbook. Linked text and ads are flash-highlighted in blue for your convenience. To enhance your viewing, please open full screen mode by clicking the icon on the far right of the black flipbook toolbar.

Here's something you might be interested in.
Submit a free classified
or view all
Previous article

Tigers In Cairo owes its existence to Craigslist

But it owes its name to a Cure tune and a tattoo
Next Article

Gonzo Report: Eating dinner while little kids mock-mosh at Golden Island

“The tot absorbs the punk rock shot with the skill of experience”
Comments
Ask a Hipster — Advice you didn't know you needed Big Screen — Movie commentary Blurt — Music's inside track Booze News — San Diego spirits Classical Music — Immortal beauty Classifieds — Free and easy Cover Stories — Front-page features Drinks All Around — Bartenders' drink recipes Excerpts — Literary and spiritual excerpts Feast! — Food & drink reviews Feature Stories — Local news & stories Fishing Report — What’s getting hooked from ship and shore From the Archives — Spotlight on the past Golden Dreams — Talk of the town The Gonzo Report — Making the musical scene, or at least reporting from it Letters — Our inbox Movies@Home — Local movie buffs share favorites Movie Reviews — Our critics' picks and pans Musician Interviews — Up close with local artists Neighborhood News from Stringers — Hyperlocal news News Ticker — News & politics Obermeyer — San Diego politics illustrated Outdoors — Weekly changes in flora and fauna Overheard in San Diego — Eavesdropping illustrated Poetry — The old and the new Reader Travel — Travel section built by travelers Reading — The hunt for intellectuals Roam-O-Rama — SoCal's best hiking/biking trails San Diego Beer — Inside San Diego suds SD on the QT — Almost factual news Sheep and Goats — Places of worship Special Issues — The best of Street Style — San Diego streets have style Surf Diego — Real stories from those braving the waves Theater — On stage in San Diego this week Tin Fork — Silver spoon alternative Under the Radar — Matt Potter's undercover work Unforgettable — Long-ago San Diego Unreal Estate — San Diego's priciest pads Your Week — Daily event picks
4S Ranch Allied Gardens Alpine Baja Balboa Park Bankers Hill Barrio Logan Bay Ho Bay Park Black Mountain Ranch Blossom Valley Bonita Bonsall Borrego Springs Boulevard Campo Cardiff-by-the-Sea Carlsbad Carmel Mountain Carmel Valley Chollas View Chula Vista City College City Heights Clairemont College Area Coronado CSU San Marcos Cuyamaca College Del Cerro Del Mar Descanso Downtown San Diego Eastlake East Village El Cajon Emerald Hills Encanto Encinitas Escondido Fallbrook Fletcher Hills Golden Hill Grant Hill Grantville Grossmont College Guatay Harbor Island Hillcrest Imperial Beach Imperial Valley Jacumba Jamacha-Lomita Jamul Julian Kearny Mesa Kensington La Jolla Lakeside La Mesa Lemon Grove Leucadia Liberty Station Lincoln Acres Lincoln Park Linda Vista Little Italy Logan Heights Mesa College Midway District MiraCosta College Miramar Miramar College Mira Mesa Mission Beach Mission Hills Mission Valley Mountain View Mount Hope Mount Laguna National City Nestor Normal Heights North Park Oak Park Ocean Beach Oceanside Old Town Otay Mesa Pacific Beach Pala Palomar College Palomar Mountain Paradise Hills Pauma Valley Pine Valley Point Loma Point Loma Nazarene Potrero Poway Rainbow Ramona Rancho Bernardo Rancho Penasquitos Rancho San Diego Rancho Santa Fe Rolando San Carlos San Marcos San Onofre Santa Ysabel Santee San Ysidro Scripps Ranch SDSU Serra Mesa Shelltown Shelter Island Sherman Heights Skyline Solana Beach Sorrento Valley Southcrest South Park Southwestern College Spring Valley Stockton Talmadge Temecula Tierrasanta Tijuana UCSD University City University Heights USD Valencia Park Valley Center Vista Warner Springs
Close

Anchor ads are not supported on this page.

This Week’s Reader This Week’s Reader