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Maybe because they don't want you to vote?
Mixed results in non-partisan outreach efforts
Two "get out the vote" efforts, both ostensibly pushing a non-partisan message encouraging San Diegans to cast a ballot, are being received differently.
Metropolitan Transit System board of directors
Social justice advocacy group Alliance San Diego had its attempt to place ads with a "Vote for San Diego" theme rejected by the Metropolitan Transit System. MTS officials say that they only allow ads that serve a specific commercial purpose — promoting things that can be bought, sold, or leased.
Alliance representatives have pointed out an apparent hypocrisy in ads currently running that promote water conservation, a message that is not commercial in nature. According to a San Diego Free Press report, exceptions to the rule are made for MTS partners, who must "demonstrate how [their] group would increase ridership."
Supporters of the Alliance rallied in front of MTS headquarters earlier this week, but the agency still declined to accept the advertisements.
Meanwhile, the labor-backed think tank Center on Policy Initiatives has had better luck rolling out its My Vote Plan party-neutral campaign.
As part of its efforts, the group posted three billboards in central San Diego this week, two targeting the College/Rolando neighborhood, where only 17 percent of eligible voters participated in the last election.
"We picked a neighborhood that we've worked in before, because we wanted to build off of previous efforts," explains CPI communications director Crystal Page, who says the outreach isn't limited to large-scale advertising.
"We've been going to meet restaurant owners in the area; some of them are allowing us to put out tabletop tents reminding people of the election date and encouraging them to make a plan to vote," Page continues. "The ones who've said yes were fine with it, probably because the ads are all non-partisan.
"CBS took a look at our billboards and said they were fine. I actually still don’t understand why MTS would pass on similar ads due to their policies, but luckily we've had no problems."
Here's something you might be interested in.
Maybe because they don't want you to vote?
Mixed results in non-partisan outreach efforts
Maybe because they don't want you to vote?
Mixed results in non-partisan outreach efforts
Two "get out the vote" efforts, both ostensibly pushing a non-partisan message encouraging San Diegans to cast a ballot, are being received differently.
Metropolitan Transit System board of directors
Social justice advocacy group Alliance San Diego had its attempt to place ads with a "Vote for San Diego" theme rejected by the Metropolitan Transit System. MTS officials say that they only allow ads that serve a specific commercial purpose — promoting things that can be bought, sold, or leased.
Alliance representatives have pointed out an apparent hypocrisy in ads currently running that promote water conservation, a message that is not commercial in nature. According to a San Diego Free Press report, exceptions to the rule are made for MTS partners, who must "demonstrate how [their] group would increase ridership."
Supporters of the Alliance rallied in front of MTS headquarters earlier this week, but the agency still declined to accept the advertisements.
Meanwhile, the labor-backed think tank Center on Policy Initiatives has had better luck rolling out its My Vote Plan party-neutral campaign.
As part of its efforts, the group posted three billboards in central San Diego this week, two targeting the College/Rolando neighborhood, where only 17 percent of eligible voters participated in the last election.
"We picked a neighborhood that we've worked in before, because we wanted to build off of previous efforts," explains CPI communications director Crystal Page, who says the outreach isn't limited to large-scale advertising.
"We've been going to meet restaurant owners in the area; some of them are allowing us to put out tabletop tents reminding people of the election date and encouraging them to make a plan to vote," Page continues. "The ones who've said yes were fine with it, probably because the ads are all non-partisan.
"CBS took a look at our billboards and said they were fine. I actually still don’t understand why MTS would pass on similar ads due to their policies, but luckily we've had no problems."
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